New visual identity fully integrates Aegis into the Startek brand and sets out company’s mission to employ digital-first solutions to deliver CX excellence
"I am excited to start a bold new chapter in the Startek story built around a strong set of values that inspire and drive us,” said
Since the merger of the Startek and Aegis brands in 2018, Startek has considerably strengthened its position as a global player and was recognized in 2022 as one of an elite group of providers with the capabilities necessary to effectively support global CX delivery.
The newly unveiled Startek visual identity and vision statement reflects the company's focus on bringing brands closer to their customers through personalized experiences and showcases the Startek commitment to combining people, technology and data to deliver customer experience excellence for leading brands.
"We're thrilled to launch our new look and feel. Startek and the clients we serve have developed since we started out almost 40 years ago and, today, our visual identity has evolved to better represent the company we have become and the solutions we offer,” said
The new Startek visual identity is a significant step in the company's evolution as a global CX solutions provider. The company is driven by its stakeholders, believing that it is by coming together to create value for its clients, opportunity for its people and profitable growth for its shareholders that the company can go further and do more. The power of positive experiences and the role of stakeholders in the brand’s long-term success is brought to life in the new Startek logo through the pink Stakeholder Bar.
The company's new brand identity and vision statement will be showcased across its digital and physical channels, including its website, social media and marketing collateral.
For more than 35 years, Startek has delivered customer experience (CX) excellence for the world’s leading brands. Spread across 13 countries, our 38,000 associates create memorable, personalized experiences in both voice and non-voice channels. Our clients span from fortune 500s to fast-growing startups in a diverse range of industries including cable, media and telecom; travel and hospitality; retail and e-commerce and banking and financial services.
By creating closer connections, Startek delivers value for our clients, opportunity for our people and sustainable growth for our shareholders.